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FitnessMore than 1 million people did the 2018 Dubai 30×30 Challenge

The city-wide initiative encouraged residents and visitors to exercise 30 minutes a day for 30 consecutive days between October 26 and November 26.
livehealthymag.comDecember 4, 20183 min
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Dubai 30x30

The second Dubai Fitness Challenge – aka the Dubai 30×30 – reached its goal of attracting 1 million participants. To be precise, 1,053,102 took part. The city-wide initiative encouraged residents and visitors to exercise 30 minutes a day for 30 consecutive days between October 26 and November 26.

Some other milestones:

  • Marcus Smith, founder of Innerfight Gym, ran 30 marathons – one each day – during the Dubai 30×30
  • The event featured more than 8,000 exercise sessions spread across 250 locations; many of those were at five free themed fitness villages 
  • Celebrities who made appearances included British track legend Mo Farah and the American stars of Extreme Weight Loss, Heidi and Chis Powell
  • Every school in the city participated
  • 50 percent of the participants were young children
  • The event collaborated with The Walt Disney Company to create a bespoke 30-minute workout for the event featuring  characters and popular tracks from Disney, Marvel Studios and Disney-Pixar films
  • The Dubai Fitness App will continue to serve as a touchstone for participants, helping to encourage and maintain the 30-minute level of activity.

Featured photo: DubaiFitnessChallenge.com

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